Puerto Natales Chile recycling project

Puerto Natales Recycling Project

Since 2015, the Torres del Paine Legacy Fund, a travel philanthropy fund established by Sustainable Travel International in partnership with the Fink Family Foundation, has provided over $6,000 in grant funding to the Municipality of Puerto Natales to install the town’s first permanent recycling system.

Located in Chilean Patagonia, the city of Puerto Natales is the gateway to Torres del Paine National Park. Puerto Natales is home to 20,000 people; however, park visitation results in an additional 200,000 visitors flowing through the city annually. This population generates a substantial amount of waste. As tourist numbers continue to rapidly grow, there is an ever increasing need for waste reduction and waste management solutions in the surrounding community.

Historically, all of Puerto Natales’ waste has either been found scattered throughout the streets or piling up in the ever-expanding landfill on the outskirts of town. Fortunately, this all began to change in 2010 when the owners of Erratic Rock hostel, a mainstay for backpackers passing through Puerto Natales, decided to address the town’s waste management problems. Motivated by a desire to preserve the local wilderness and improve conditions for both residents and visitors, Erratic Rock took action towards developing a recycling solution.

Despite the lack of a formal infrastructure, Erratic Rock began to organize regular recycling days each week within their own business community to collect recyclable materials. These initial efforts were funded by Erratic Rock along with grant funding provided by Patagonia, Inc. through their 1% for the Planet contribution. When enough materials were collected to fill a shipping container, the container was added to existing cargo headed weekly on a ferry to Puerto Montt, home of the closest recycling facility, over 2,000 kilometers north.

Due to the success of this movement, the Municipality of Puerto Natales (MuniNatales) agreed to assume management of the operation in 2014. Although the transition provided increased local capacity for its continued success, the operation lacked the resources for expansion into a permanent infrastructure for the city. Erratic Rock continued to receive the grant funding from Patagonia through 1% for the Planet until the program was discontinued in 2014.

This is when the Legacy Fund stepped in to support the Puerto Natales Recycling Project. The initial grant provided by the Legacy Fund allowed MuniNatales to purchase five containers to act as clean points, or “puntos limpios.” These containers were distributed throughout the town for residents to dispose of their recycling. The effort was expanded when BORSI, a German thermoplastic processing company, agreed to sponsor the purchase of ten more containers. Every week, the material collected from the containers is transported to a collection center on the outskirts of town. The materials are then sorted and compacted by employees of Recipat, a local recycling company based in Punta Arenas. Once sufficient material is collected, everything is shipped via truck or boat to recycling centers in Puerto Montt and Santiago.

The “puntos limpios” are only the beginning of a more sustainable future for the community of Puerto Natales. With this small infrastructure in place, education and awareness-building are needed to promote the recycling system to the town’s residents and businesses. As the program continues to expand and recycling becomes a common practice for everyone in the town, the long-term plan is to develop a modern recycling facility in Puerto Natales that will service the entire Magallanes region.

Tourism will continue to grow in Torres del Paine National Park and the surrounding region. With this growth, it becomes increasingly important for the area to have systems in place to be able to manage the influx of people and the waste that they create.

Learn more about Sustainable Travel International’s efforts in and around Torres del Paine National Park.

Our Work in Torres del Paine National Park

The Torres del Paine Legacy Fund is a travel philanthropy fund established by Sustainable Travel International in partnership with the Fink Family Foundation that is ensuring a more sustainable future for Chilean Patagonia.

Oryx in Sossusvlei

Promoting tourism in Namibia’s communal conservancies

Capturing the North American tourist market to alleviate rural poverty and support local conservation efforts in Namibia.

Located along the Atlantic Ocean in Southern Africa, Namibia spans over 800,000 square kilometers of natural and cultural diversity. Namibia’s resident population is made up of at least 11 different ethnic groups, resulting in a rich mix of heritage and traditions. Unfortunately, a large percentage of Namibia’s rural indigenous population lives in poverty due the country’s history of apartheid and the resulting income inequality. The country’s geography varies greatly, from sand dunes and rugged mountains to tropical rainforests and savannahs. These landscapes host a high number of endemic species, making wildlife conservation a crucial focus.

Namibia was the first country in the world to specifically address habitat conservation and the protection of natural resources in its constitution. This led to the establishment of 82 communal conservancies – defined geographic areas within which the local residents are responsible for the protection of the wildlife and other natural resources. Residents are also given rights over tourism operations and development within the conservancy boundaries. This means the local people are more likely to be engaged in and receive the benefits from tourism. The influx of tourists to communal conservancies combats Namibia’s high rural poverty levels by stimulating rural community development, creating new job opportunities, generating alternative income streams, and providing new skills and expertise.

Communal conservancy tourism also fosters sustainable management of natural resources and stimulates cultural preservation. Because Namibia’s most compelling tourism assets are the native wildlife and cultural heritage, local communities now associate these natural resources with increased economic benefits and place a greater value on conservation efforts. This has resulted in decreased poaching, the successful restoration of native species such as black rhinos, lions, cheetahs and zebras, and the ongoing revitalization of cultural traditions.

Of course, the success of economic development and conservation efforts within Namibia’s communal conservancies is highly contingent on the prosperity of the country’s tourism industry. While Namibia enjoyed steady tourism growth during the decade after its Independence in 1990, the economic recession in the years following led to a decline in tourist arrivals from the country’s traditional European source markets. With every tourist signifying an opportunity for poverty alleviation and resource conservation, this decrease in arrivals represented an impending threat to the well-being of Namibian communities.

Our Role

To combat the decline in European tourist arrivals and spur sustainable tourism development, Sustainable Travel International joined Cardno, a professional infrastructure and environmental services company, and other partners to implement the North American Destination Marketing (NADM) Project. The project was funded by the Millennium Challenge Account (MCA) – Namibia on behalf of the Namibia Tourism Board.

The NADM project aimed to diversify Namibia’s source markets by attracting more travelers from the United States and Canada and increasing the number of tour operators who sell Namibia. Achieving this tourism growth would mean greater benefits for local people and communities engaged in tourism, particularly those living in rural poverty, including:

  • Greater local employment and economic gain from increased foreign engagement with Namibian festivals and events
  • Increased local capacity and skill-set
  • Enhanced appreciation and conservation of Namibia’s natural and cultural heritage
  • Increased social cohesiveness
  • Enhanced national and community pride
  • Cultural enrichment and broader social outlook through increased interaction with other people, ideas and cultures

The project took the form of a destination marketing campaign implemented over the course of four years. The campaign promoted Namibia as an exciting new destination, with added emphasis on conservancy-based tourism. Sustainable Travel International led the Festivals and Events component of the campaign. STI’s work focused on increasing the quality and recognition of Namibian festivals and events as well as communicating the essence of the destination by offering compelling, authentic stories. Our efforts included:

  • Capacity building workshops for locals focused on festival / event planning, marketing, and how to meet the needs of North American travelers
  • Development of educational resources for Namibian event planners
  • Relaunch of Namibia’s Ae//Gams Arts and Cultural Festival in 2014
  • Targeted outreach to travel trade, PR and strategic business networks
  • Event promotion through North American marketing and media channels
  • Promotion of Namibia as a prime destination for North American event planners

Our work, along with other project components, contributed to the ultimate success of the campaign. There are now 141 new North American companies selling Namibia and North American tourist arrivals grew from 19,342 at the beginning of the project to 28,787 in 2014. There are also 158 new itineraries to Namibia, many of which are specifically focused on communal conservancy tourism.

While these achievements are considerable, the impact of this project extends far beyond the numbers. The resulting prosperity in Namibia’s tourism industry signifies additional economic opportunities and improved quality of life for people living in rural poverty as new jobs are created, foreign money flows into the local economy, and sustainable development is made possible.  Additionally, the growth in conservancy based tourism heightens the perceived value of wildlife, habitats, cultural traditions and local heritage as prized assets, ensuring that conservation efforts continue to be a top priority.


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Destination: Namibia

Region: Africa



Our Partners

  • Namibia Tourism Board
  • Cardno Emerging Markets Group Ltd
  • Solimar International
  • Development Counsellors International

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