SEATTLE, WA (September 27, 2023) – Today, Sustainable Travel International released the first episodes of the second season of Sustainable Travel: Where Next? in honor of World Tourism Day. Launched last year, the short-form documentary series takes viewers on a transformative journey, showcasing initiatives across the globe that are redefining tourism as a force for positive change.
The second season of Sustainable Travel: Where Next? takes viewers to new corners of the planet, bringing more stories to life through the voices of local changemakers. The episodes explore solutions that are mitigating tourism impacts like ocean pollution and climate change, while creating benefits for environments, destinations, and communities. Viewers will witness how tourism dollars support community-led forest conservation in Tanzania, learn how to minimize disturbances to Svalbard’s pristine arctic wilderness, and discover how a leave no trace program is protecting sea life in California’s Laguna Beach. With the release of the first five episodes of season two, the full series now includes a total of 22 episodes, with additional episodes to be released over the coming year. Watch the official trailer for season two here.
Today, awareness of tourism’s impacts is at an all-time high. According to Booking.com’s 2023 Sustainable Travel Report, 74% of travelers want tourism companies to offer more sustainable choices. As travelers seek out more mindful experiences, tourism companies and destinations must shift away from traditional, extractive forms of tourism in order to remain competitive.
“Sustainability is a broad, complex topic and many people don’t know where to start. This series aims to raise awareness of what sustainability means in practice, and make it more tangible to the tourism industry and travelers,” said Paloma Zapata, CEO of Sustainable Travel International. “We are excited to build upon the success of the inaugural season to showcase more examples and inspire a wider audience of viewers around the world.”
Sustainable Travel: Where Next? is produced by Zinc Media Group, an award-winning content creation company, recently crowned Production Company of The Year at the 2023 New York TV & Film Festival. “Embarking on a journey of change and awareness, the second season of Sustainable Travel: Where Next? marks a significant milestone in our commitment to promoting responsible tourism,” said Elizabeth Fisher-Robins, Series Executive Producer, Zinc Media Group. “We are thrilled to present fresh narratives from the far corners of the globe, highlighting the tireless efforts of local changemakers and initiatives reshaping the tourism landscape for the better.”
The destinations and organizations featured in the first release of season two are as follows: Isle of Man, Svalbard (Norway), Laguna Beach (California, USA), Skåne (Sweden), and Sustainable Travel International. Later episodes will showcase Austria, Galveston (Texas, USA), Palm Springs (California, USA), and more.
To mitigate the environmental impact of the film, Zinc Media Group will once again be partnering with Sustainable Travel International to offset emissions generated by the film production and invest in climate action by supporting a portfolio of forestry, renewable energy, and blue carbon projects.
All episodes of Sustainable Travel: Where Next? can be streamed online for free at sustainabletravel.org/where-next. For more information, please contact [email protected].
###
Media Contact: Kaitlyn Brajcich, Sustainable Travel International – [email protected]
SUSTAINABLE TRAVEL INTERNATIONAL
Sustainable Travel International is a social enterprise dedicated to protecting and conserving our planet’s most vulnerable destinations. We transform tourism’s impact on nature and people by engaging travelers and businesses in responsible practices, working alongside local communities, and strengthening destination management. Sustainable Travel International has partnered with leading brands such as Internova Travel Group, United Airlines, G Adventures, and TCS World Travel, and worked in over 100 destinations around the globe. Through our work, we aim to safeguard nature, combat climate change, and empower communities to preserve the integrity of destinations around the globe. To learn more visit www.sustainabletravel.org.
ZINC MEDIA GROUP
Zinc Media Group plc, (AIM: ZIN), the UK factual TV and multimedia content powerhouse, is home to some of the UK’s leading content creators which include award-winning and critically acclaimed television production labels, Atomic, Brook Lapping, Rex, Red Sauce, Supercollider, and Tern Television. The Group’s commercial content creation unit, Zinc Communicate, specializes in the creation of advertiser-funded programming, digital branded entertainment, podcast and radio programmes, corporate film, and publishing and advertising sales. Zinc also recently acquired The Edge Picture Company, one of the largest brand film-making production companies in the UK. Zinc’s clients span the globe and feature some of the world’s leading brands, including names such as Amazon, FIFA, Adobe, and Nationwide – to name a few. To learn more visit www.zincmedia.com.