Everyone plays a part in improving lives and protecting destinations

Travel Better

One of the most remarkable aspects of travel is that each new adventure represents an opportunity to positively impact the people and environments in the destinations we visit. Sustainable Travel International is on a mission to make the world a better place through travel and tourism, but we are just one part of the big picture. We also need conscientious travelers – like YOU – to join the movement and spread the word!

We realize that it can sometimes be difficult to know what the best travel choices are or understand how you can make a difference. That’s why we’ve set out to help you by creating the Travel Better Club, a community of passionate globetrotters, curious culture seekers, and bold adventurers all committed to making a difference by traveling better!

What is Travel Better?


Travel Better Online Training Course

This 30 minute training will introduce you to the basics of sustainable travel, including how to make choices – from the hotels you book to the meals you eat – that more positively impact the people and places you visit.  Upon completion, you’ll get your very own Travel Better certificate.


Facebook Community

One of the best ways to learn about sustainable travel is by sharing experiences and exchanging ideas with like-minded travelers! Seek recommendations from fellow members and inspire your next adventure in the Travel Better Club Facebook group.


Tips & Resources

Travel Better includes an online library of responsible travel resources and tips so that you can continue to expand your sustainability knowledge.


Travel Benefits & Deals

We’ll reward you for your commitment to sustainability with exclusive travel-related benefits and discounts provided by our Travel Better business partners.

Join the Travel Better Club Today

Register for the Travel Better Club and you’ll receive access to the online training course, traveler community, responsible travel resource guide, and exclusive member benefits! 

Member Benefits

As a Travel Better Club member, you will receive access to exclusive benefits, including:

  • 10-50% savings on tours, lodging, and airfare all over the world
  • Trip giveaway promotions from club sponsors
  • Savings on visa and passport processing
  • Access to the Travel Better online training course (details below)
  • Regular tips and recommendations on better travel options
  • Access to our member-only Facebook Group
  • Complimentary copies of Sustainable Travel International’s annual Year in Review and other reports
  • 10-20% savings on travel clothing and gear (Coming Soon)
  • Merchandise from club sponsors (Coming Soon)

We guarantee you will have much more fulfilling and rewarding travel experiences as well.

Travel Industry Leaders

Getting involved in Travel Better is easy! Here’s how your business can join the global effort and help build a community of travelers committed to making a difference:

Invite your customers to get involved in Travel Better for free.

Our Travel Better Promotional Toolkit includes suggested messaging, coupon codes so that your customers can join for free, shareable graphics, and other resources to help you spread the word! To request toolkit access, please contact us.

Reach travelers by providing a member benefit or resource.

Benefits include exclusive savings on travel products and services, gifts, and trip giveaways. Resources may be expert blog posts, articles, or infographics that educate members on travel-related sustainability topics. Please contact us to learn more.

Become a Travel Better Sponsor.

Position your company as an advocate of sustainable travel by becoming a Travel Better Sponsor. Sponsorship opportunities are still available for the Travel Better program as a whole. Details on available sponsorships and benefits are available here.

Our Sponsors

  • G Adventures, Founding Sponsor
  • Alaska Wildland Adventures, Supporting Sponsor
  • Travel Document Systems