Learn, Grow, and Lead Together
Go further in sustainable tourism with support to make the journey easier.
Sustainability in Tourism Doesn't Have to Be So Hard
As pressure to act grows, sustainability becomes more urgent, but also harder to tackle. Our membership brings together simple steps and practical support, so you can start making progress without starting from scratch.
Figuring it Out Alone
Piecing together scattered resources and feeling overwhelmed.
Move Forward with Membership
Everything you need in one place to turn aspiration into doable action.
Limited time, staff, or budget
Ready-to-use tools, templates, and content
Unsure where to start or what to do next
Clear steps to measure and reduce your impact
Struggling to engage your team
On-demand training to equip your team to act
Navigating it without support
Peer learning and shared exchange
Carbon reduction feels out of reach
Simple ways to make climate action manageable
Figuring it Out Alone
Piecing together scattered resources and feeling overwhelmed.
Limited time, staff, or budget
Unsure where to start or what to do next
Struggling to engage your team
Navigating it without support
Carbon reduction feels out of reach
Move Forward with Membership
Everything you need in one place to turn aspiration into doable action.
Ready-to-use tools, templates, and content
Clear steps to measure and reduce your impact
On-demand training to equip your team to act
Peer learning and shared exchange
Simple ways to make climate action manageable
Built for the Businesses Transforming Travel
Tour operators and travel businesses across the value chain
Teams responsible for sustainability, operations, and product
Memberships that Grow With You
Choose the level of support that matches where you are — and where you want to go.
Friend
$250
per year
Start your sustainability journey with clarity
For early-stage or curious businesses just getting started with sustainability.
Key Benefits:
- Foundational training
- Tools, guides, and templates
- Peer community and virtual events
- Website listing and promotional toolkit
- Hub access for up to 3 team members
Popular
Guardian
$500
per year
Build momentum and take the next step
For businesses ready to move beyond the basics and turn plans into action.
Key Benefits:
- Everything in Friend Membership
- Deeper, topic-specific training
- Carbon measurement tools
- Climate action planning guidance
- Expanded promotion and visibility
- Hub access for up to 10 team members
Sustainer
$1,000
per year
Lead with confidence and scale your impact
For businesses ready to scale their efforts and lead with a more integrated approach.
Key Benefits:
- Everything in Guardian Membership
- Featured visibility and added promotion
- Expanded carbon measurement
- Leadership circles with industry peers
- Hub access for up to 25 team members
Trusted by Travel Businesses Like Yours
From global brands to independent operators, travel businesses trust Sustainable Travel International.
With Sustainable Travel's carbon tools and guidance, we successfully delivered our first carbon-neutral trip. It was complex, but having expert support made it achievable and scalable.
Sarah Taylor
Austral Group
Sustainability communication must be authentic. Access to credible resources helps us guide our clients without exaggeration, and strengthens the integrity of the stories we tell
Keeley Warren
Mankind Digital
We needed confidence that we were calculating emissions correctly. Sustainable Travel validated our flight footprint and helped us understand our next steps toward net-zero.
Hannah Pontzer
Arevon
Compare All Membership Benefits
See exactly what’s included in each tier and how it supports your team.
Learning & Engagement
Sustainable Tourism Fundamentals Course
A self-paced online training course designed for tourism businesses and destinations to strengthen their basic understanding of sustainable tourism and climate action.
Specialized Training Courses
Access self-paced online training modules that explore specific sustainability topics and practical strategies for tourism businesses and destinations. This includes our Strategy & Implementation Course, designed to help you turn goals into action, with additional modules added throughout the year.
Practical Tools, Guides, & Templates
Access tourism-specific tools and resources that help you design more sustainable experiences and engage travelers, suppliers, and staff. From best practice guides and checklists to traveler-facing materials, everything is designed to support action.
Community & Collaboration
Team Access to the Member Hub
Includes access for users in the Member Hub, a centralized platform designed to organize your sustainability journey and bring together your membership tools, courses, discussions, and promotional resources in one place.
3 users
10 users
25 users
Peer Community & Virtual Events
Engage with like-minded peers across the tourism industry to explore solutions, navigate shared challenges, and exchange practical insights. Participate in discussions within the Member Hub’s online community and attend collaborative virtual events created specifically for members.
Discounts on Partner Trainings & Events
Access member discounts on select trainings and partner-led events designed to deepen your sustainability expertise and expand your professional network.
Leadership Circles
Access to a quarterly roundtable where tourism leaders share perspectives on complex industry challenges and emerging sustainability trends.
Visibility & Recognition
Website Listing
Be included in the Public Member Listing on Sustainable Travel International’s website, connecting your organization to a global audience of travelers, tourism businesses, and destinations. Our website receives more than 350,000 annual site visits, helping expand your visibility among an audience committed to responsible travel.
Basic Listing
Expanded Listing
Expanded Listing and Featured Placement
Dedicated Promotion & Spotlights
Gain recognition through promotion across our blog, social media, and newsletter, including a one-time welcome feature and ongoing opportunities to showcase your sustainability work.
1 Welcome + 1 Annual Spotlight
1 Welcome + 1 Annual Spotlight
Promotional Toolkit
Showcase your affiliation with the Sustainable Travel International member logo and promote your membership with ready-to-use social and email graphics, messaging guidance, and sample copy designed for tourism businesses and destinations.
Climate Action
Tour Carbon Measurement Tools
Measure emissions from your tours using our self-serve footprinting tools or with support from our team, designed to reflect the realities of complex itineraries and activities. Each membership tier includes a set number of tours per year.
5 tours
10 tours
25 tours
Advanced Hotel Footprinting Tool
Get discounted access to our Advanced Hotel Footprinting Tool for a more detailed assessment of your property’s emissions, including energy use, waste, laundry, and cooling systems. Discounts apply annually based on your membership tier.
25% off 1 property assessment
25% off up to 3 property assessments
Emissions Dashboard & Support
Track and compare emissions across multiple tours and over time, with guidance to help you interpret results and identify next steps.
10% Carbon Offset Discount
Receive 10% off carbon offsets from our carefully curated Climate Impact Portfolio. Each project is rigorously vetted for environmental integrity, community benefits, and tourism relevance. Members also gain access to communications guidance to support impact storytelling and responsible messaging.
Frequently Asked Questions
Have questions about Sustainable Travel membership? We’ve got answers.
What is included in Sustainable Travel International Membership?
Your membership includes sustainability tools, learning, and community support, plus opportunities for recognition and visibility as you advance your sustainability journey. Benefits vary by tier—see the table above for details.
How does the Member Hub work?
Once you join, you’ll receive access to the Members Hub, where you can set up your account and invite your team. From there, you can explore resources, start learning, join discussions, register for events, and track progress. The Hub keeps everything organized so you know exactly where to start.
How do I know which membership tier is right for me?
Friend is a great starting point if you’re looking for practical, self-paced tools and community connection.
Guardian adds greater learning and visibility.
Sustainer is designed for companies ready for deeper support and leadership positioning.
You can always upgrade as your needs grow.
Can I upgrade my membership later?
Yes. You can upgrade at any time to unlock additional benefits. Your membership will be adjusted accordingly.
If I upgrade my membership, how are my benefits applied?
When you upgrade, your new tier unlocks its full set of benefits starting from the upgrade date.
Most tier-based benefits reset annually, ensuring continued value throughout your membership term. Availability timing may vary by tier.
Make Progress With the Right Support
Join a membership that makes taking action easier, and connects you with a global community working toward a more responsible and resilient tourism industry.
